Aaron is a visionary thinker, early-adopter type—yet loves vintage styles, analogue tools and champions hand-drawn graphics whenever possible. He strives for visual clarity, emotional power, and humor, expressed through well-crafted design. He believes form and function should always be duking it out.
Aaron studied art and design at George Fox University where he graduated with honors and was awarded Outstanding Studio Art student of his graduating class, interned with famous comic book studio Helioscope, and worked many years in customer service where he honed both his soft skills (e.g. Starbucks) as well as his print production and Adobe CC skills (e.g. FedEx Office) before becoming a full-time in-house graphic designer with famed knife and tool company Gerber Gear.
Aaron started his time at Gerber as an assistant to the packaging engineer, in which role he gained quick success as production master for prototypes on a brand new Roland Versa Machine. After only six months he was then offered and accepted a full-time graphic artist position in Gerber’s marketing group where he successfully churned out everything from more packaging (including being on a small cross-department R&D team for evolving the brand packaging) to trade show lenticular graphics (his concept and illustrations), and numerous national and trade advertisements (both digital and print), as well as retail graphics for Gerber displays in nationwide Cabela’s stores, storyboards for a social media influencer campaign, video editing, and co-developing under direction of the creative director an updated brand digital standards guidelines for web, ads, and social media.
Aaron retains a strong love of comic books, film, and popular culture that began as a child when he was learning to draw. He has written reviews and interviews on comics for The Comics Alternative, pursued further visual education with a semester-long class in filmmaking with The Northwest Film Center and has been freelancing since 2007, with clients that include friends’ start-ups to national agencies, such as: Liquid Agency, CREO, Clark and Co., and more.
Aaron lives with his family in Portland, Oregon.